Tuesday 25 November 2014

Mauricio Villamarin’s Tips to keep Customers Happy

“Keeping the existing customers happy and urging them to come back for more is a much tougher task than attracting new customers,” says Mauricio Villamarin, CEO of a company in New York. When it comes to business, retaining the old customers is considered to be a smart marketing move.
In order to retain customers, companies should make sure that they meet all the customer requirements and keep them happy. Here, Mauricio Villamarin shares a few tips which would help the companies to keep their customers happy and retain them:
  • Know your Customers – Understanding the needs of the customers is very important as based on this knowledge the companies can deal efficiently with the customers and offer them what they need. This could be done by conducting meetings one on one meeting with the customers or conducting a survey which would help the company to understand what the customer expects of them.
  • Innovation - Mauricio Villamarin claims that bringing in new ideas for products and services is a very exciting way to make the old customers happy and at the same time attract new customers. The company should always think of novel ways to market their goods and products and keep their customers happy.
  •  Immediate Response to Complains – When it comes to addressing complains, customers expect quick response and follow ups from the company and to take steps to control or eradicate the problem. “Quick responses to complains is the sure shot way to keep the customers happy and retain their trust in the company”, says Mauricio Villamarin.  
  • Being Different – The companies should try to be different from their competitors so that they do not become the part of the mass crowd in the market. They should think of ways to be different by offering something which the customers might not find anywhere else.
Mauricio Villamarin claims that these tips will definitely help a company to keep its customers happy and retain them in the long run.
Looking for tips to succeed in business? Read - Mauricio Villamarin’sTips to be Successful in Business.

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